I love yoga. It challenges me. Humbles me. Stretches my physical and emotional boundaries. And it nourishes my mind as much as my soul. 
The same is true for my approach to marketing. As the president and creative director for an agency that specializes in wellness marketing, wellness promotion, organic campaigns and yoga advertising, I find that truly great strategy and creative results from being challenged, humbled, stretched and nourished.
Being a leader in the advertising and marketing arena is not an end to itself. It's a practice. It's ever-evolving. It's lifelong. And the moment it's not, is the moment creativity becomes a service to ego—not to clients or the world at large.
The same is true for my approach to marketing. As the president and creative director for an agency that specializes in wellness marketing, wellness promotion, organic campaigns and yoga advertising, I find that truly great strategy and creative results from being challenged, humbled, stretched and nourished.
Being a leader in the advertising and marketing arena is not an end to itself. It's a practice. It's ever-evolving. It's lifelong. And the moment it's not, is the moment creativity becomes a service to ego—not to clients or the world at large.
Powered by Compendium Blogware
Comments for Good Marketing is Like a Good Yoga Practice