I'm often asked how marketing is different from sales. Business is like a game of
baseball. Marketing is the pitcher. With speed, accuracy, delivery and artistry marketing will perfectly position the ball as it flies over the plate—so that sales can knock it out of the park.
I've spent my career as a creative director and brand strategist specializing in LOHAS marketing, wellness marketing, green public relations, wellness promotion, sustainable advertising and green branding. I've won lots of awards. Done great work. Been vital to helping my clients succeed. And I'm happy to say that with the perfect pitch, I've helped sales hit more than a few home runs.
Maybe you wouldn't think that a marketer who specializes in green and wellness branding would compare her craft to baseball. But after all, baseball is played on a green field.
baseball. Marketing is the pitcher. With speed, accuracy, delivery and artistry marketing will perfectly position the ball as it flies over the plate—so that sales can knock it out of the park. I've spent my career as a creative director and brand strategist specializing in LOHAS marketing, wellness marketing, green public relations, wellness promotion, sustainable advertising and green branding. I've won lots of awards. Done great work. Been vital to helping my clients succeed. And I'm happy to say that with the perfect pitch, I've helped sales hit more than a few home runs.
Maybe you wouldn't think that a marketer who specializes in green and wellness branding would compare her craft to baseball. But after all, baseball is played on a green field.
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