Who needs a cabinet full of pharmaceuticals when nature offers its own medicine chest? 
As the owner of a Minnesota advertising and marketing agency and organic industry leader who specializes in green marketing, organic branding, social change communication and the LOHAS consumer, I have long worked with clients to educate customers about how food can heal.
One of our clients, H. Brooks and Company, is an absolute leader when it comes to offering tools that empower and educate grocery stores, restaurants and shoppers about the health benefits of fruit and veggies. Every marketing touch point is an opportunity to create messaging that not only differentiates your brand, but drives sales.
This recent newsletter illustrates how you can combine classic B-B sales strategy with a holistic message. And who doesn't love the fact that a delicious slice of watermelon can promote heart health and help prevent cancer?
Lisa Proctor is the president and creative director of firefly180 marketing—a branding and advertising agency that specializes in LOHAS marketing, wellness marketing, green marketing and renewable energy marketing.
As the owner of a Minnesota advertising and marketing agency and organic industry leader who specializes in green marketing, organic branding, social change communication and the LOHAS consumer, I have long worked with clients to educate customers about how food can heal.
One of our clients, H. Brooks and Company, is an absolute leader when it comes to offering tools that empower and educate grocery stores, restaurants and shoppers about the health benefits of fruit and veggies. Every marketing touch point is an opportunity to create messaging that not only differentiates your brand, but drives sales.
This recent newsletter illustrates how you can combine classic B-B sales strategy with a holistic message. And who doesn't love the fact that a delicious slice of watermelon can promote heart health and help prevent cancer?
Lisa Proctor is the president and creative director of firefly180 marketing—a branding and advertising agency that specializes in LOHAS marketing, wellness marketing, green marketing and renewable energy marketing.
attacks with the 2004 tsunami, were recently entered at Cannes. They've caused quite a stir. Although not the kind the agency DDB had hoped for. 
promotion, green communications and LOHAS advertising strategies, I am passionate about supporting the efforts of organic companies. These are businesses that are working to improve the health of people as well as the planet. 
Ben & Jerry's announced today that they're working on developing an ice cream formulation that can be shipped and sold warm so that the end consumer takes responsibility for the energy required for freezing.
ice President of Corporate Social Responsibility Bob Langert, in a Q&A with 
picked organic greens and veggies from her garden. Not only did that mean I had "instant dinner," her thoughtfulness was definitely the best part of my day.
exciting brand evolution. In addition to designing brand architecture, logos and ads— their new website design has been at the heart of the process.
I just responded to a media request from a journalist who was wondering, "Who buys green and why?"
There's a lot of talk in the industry about wellness marketing. For us, at firefly180 marketing, wellness marketing transcends the medical industry. Pharmaceuticals. And the typical cadre of doctors, nurses and specialists. 
As the owner of a marketing agency that specializes in LOHAS marketing, wellness marketing, yoga marketing and sustainable communications, I tend to shop for organic brands. 
Their electronic recycling program which allows customers to trade in and recycle laptops, cell phones, digital cameras and gaming systems, is a smart environmental communication strategy. It's fast. It's easy. And of course, you can always replace what you recycle with the electronic selection offered at the store. But the beauty of the program is that Costco is taking responsibility for the waste caused by products they sell. 
At firefly180 marketing, we're not your traditional advertising agency. Sure we do great work. Sure we win awards. But we specialize in working with progressive businesses and wellness companies where we focus on green advertising, LOHAS, wellness marketing, wellness promotion, organic campaigns, renewable energy and yoga advertising. We believe that business is the most powerful force for change on the planet. And to that end, we are passionate about leveraging marketing as a force for good. 
As an expert in green public relations, wellness promotion and wellness marketing, I very much believe in the power of consumer choice. I know my choices are a vital part of growing the market for organic and sustainable brands.
As is usually the case, great organic brands lend themselves perfectly to wellness marketing, wellness promotion and green public relations. That is definitely the case with a new product launch from Verterra. This green business, which produces single-use plates made from fallen bamboo leaves pressed together by heat, is on the leading edge. Unique, beautiful, durable and compostable, these plates make a lasting impression.
Often before starting work, I spritz my office with an Intelligent Nutrients aroma called FOCUS. This organic aroma not only smells great, its ingredients are especially blended to instantly bring clarity and focus to the mind. It's never failed me.
As an expert in alternative advertising, eco communication, wellness promotion and wellness marketing, I've had the good fortune to meet with many progressive businesses and wellness companies. These are organizations run by visionaries who know that a solid business foundation is built upon a solid commitment to sustainability. They wisely model their businesses on a plant-based system—taking nourishment from the Earth, then returning nourishment to the Earth.
Powered by Compendium Blogware